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      In conclusion, conducting an SEO audit before launching a new casino site is crucial for ensuring that the site is fully optimized for search engines and users. By identifying and resolving technical issues, improving user experience, optimizing content, building a strong link profile, avoiding penalties, and setting up tracking systems, you lay a solid foundation for the site’s long-term success. An SEO audit not only improves your search engine rankings but also provides valuable insights into the performance of your casino site, which will help you stay competitive in the online gaming industry.